Targeted Readership
Education
Attended College: 85% - 95%
Post Graduate Degree: 25% - 35%
Employment
Professional/Managerial: 70%-90%
Income
Households with income over 6 figures: 90%
Personal income over 6 figures: 85%
Portfolio/Securities invested in over 1 million: 20% - 30%
Real Estate Value
Own a home valued over $500,000 (14x the national average): 60% - 80%
Acquisitions
Collect sculptures, paintings, antiques or photography: 50% - 80%
Travel
Have traveled internationally in the past year: 40% - 60%
Shopping
Spend more than $50,000 annually on fashion and accessories: 40% - 60% |